Data Agriculture EZTrak

EZTrak: Sales of US crop protection products from retail to farm

Sales growth
Laptop showing EZTrak Dashboard

In-season market intelligence at your fingertips

EZTrak is your ultimate resource for in-season price and volume changes derived directly from farmer-retailer invoices. Gain a competitive edge in the US crop protection market by tracking your products' retail sales performance and pricing against competitors.
EZTrak coverage USA

EZTrak provides unparalleled access to the US agricultural market, covering about 70% of all US agricultural chemical purchases.

Data on more than 1500 products from over 500 individual retail companies. All main USDA farm production regions are represented, ensuring diverse transactional data for accurate insights.
Data driven decisions

Stay informed with in-season market intelligence

Track price movements, and make fact-based adjustments to your strategies. EZTrak reports offer product price, growth and market share by product, manufacturer, or segment, cost per acre and product bundling insights.

Solving problems and creating opportunities

Strategy

  • Monitor competitor products and market share
  • Recognize strengths and weaknesses by pesticide type and geography
  • Emerging and declining segments in-season
  • Exploit niche market opportunities

Key crop protection sectors

  • Fungicides
  • Herbicides
  • Insecticides
  • Growth regulators
  • Nematicides

Analytical Capabilities

  • In-season price tracking
  • In-season market share and growth reports
  • Cost per acre and product bundling analysis

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