Farmer Insights: Enabling customer-driven solutions
Align your marketing strategy with farmer needs and expectations
Our Farmer Insights portfolio provides an understanding of some of the latest trends in US agriculture. Using data direct from farmers, Kynetec’s Farmer Insights evaluates farmer behaviors, experience, perceptions and attitudes regarding key agriculture related issues. Agribusinesses can use these insights to enable better farmer-centric strategic planning.
Downstream Corn Seed Treatment
The trend for seed treatment downstream is increasing, driven by benefits relating to economics, flexibility, targeted treatments and sustainable agriculture.
Marketer's Manual
Marketer’s Manual provides unique insights into how farmers interact and react to marketing and communications.
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