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Data Agriculture Marketer’s Manual

Farmer-Driven Marketer’s Manual

farmers-talking-in-field
farmer in row crops field holding tablet

WHITEPAPER DOWNLOAD

Your marketing team seeks to appeal to farmers. But do they have all the insight they need to ensure their communications campaigns reach farmers through the most relevant and effective channels?
 
Any business targeting corn and soybean farmers in the US could benefit from Kynetec’s Farmer Insights. 

Kynetec has outlined current trends within the direct to farmer marketing arena. This free whitepaper "Direct to Farmer Marketing Placement Trends" is an essential read for anyone faced with the challenge around media selection and marketing to farmers.

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Download this whitepaper to learn more about marketing media placement trends.
Marketers Manual Whitepaper wide

Using insights collected annually from around 1000 US corn and soybean farmers, around half of whom also have livestock or poultry, the Marketer’s Manual provides an in-depth understanding of:

  • Media usage and consumption, including social media use
  • Online activities and engagement (for personal and farm-related activities)
  • Impact of advertising
  • Path to purchase & decision making
  • All tailored and targeted to meet your needs
  • Farmer-specific, not just a rural audience
  • Independent, unbiased view
  • Tracking farmer insights annually, to understand trends over time
  • Brought to you by a team of ag-focused experts
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Download the brochure

Access Farmer Insights Marketer’s Manual via an interactive online dashboard, supported by a PowerPoint report. You will also benefit from onboarding, training, and support from our Farmer Insights team.

Does your marketing need a tune up? Could there be an opportunity to give your marketing a boost? Add robust, sector-specific farmer-driven data and analytics to your marketing strategy.
Download the brochure

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