Kynetec supports campaign recognizing the dedication of the veterinary profession
Kynetec is proud to support Boehringer Ingelheim’s recent campaign, Going Beyond, celebrating the veterinary profession for World Veterinary Day 2024 on April 27, 2024.
Collaborating with Boehringer Ingelheim, Kynetec conducted a survey of 1056 companion animal, livestock, and equine veterinarians across six countries, which highlighted that just 49% of veterinarians feel that the profession is appreciated.
Closely tied to the animal health industry, Kynetec is one of the leading sources of veterinary profession insight via VetsPanel, our verified and highly proprietary panel giving direct access to over 30,000 companion animal veterinary professionals globally. In addition, we are able to conduct research with livestock veterinarians, producers, pet owners, nurses/veterinary technicians and KOLs in a large number of countries globally.
Using a co-developed online survey, Kynetec collected and collated the data from a representative sample of companion, livestock, equine and mixed practice veterinarians in the United States, Japan, United Kingdom, France, Brazil, and Germany. Post survey analysis of the data by Kynetec provided the insights needed to understand if veterinarians feel valued and understood by animal owners.
Going beyond the data
Boehringer Ingelheim is utilizing the data and insights in a multiple channels campaign, including the creation of species-focused videos. See how veterinary professionals go (far) beyond expectations, day after day:
Kynetec is a company full of animal lovers, with a recent LinkedIn post celebrating animal owners ranging from dogs, horses, cats and sheep.
Read more about Boehringer Ingelheim’s Going Beyond campaign.