Company News Euroseeds 2023
19/10/23

The World and European Seed Market – a sneak preview from new data collection and analysis

nomman-ahmend-euroseeds-2023

Dr Nomman Ahmed opened the Section Forage and Grasses at Euroseeds 2023. Recognized as the leading global seed event, Euroseeds was held in Malta from the 15th to the 18th October 2023.

Dr Ahmed, Executive Director of Global Trend Research & Analytics at Kynetec, set the scene with global insights from agricultural market insights with data and trends globally. Global favorites, the “Top Five” – corn, wheat, soybeans, rice and barley – still account for 90% of global value and 85% of global cropping area. Despite challenges to the agricultural sector, Dr Ahmed was pleased to share a 5.1% YoY market growth in the seed market, with volume YoY growth marginal at 0.8%. Away from the Top Five, cropping area growth in harvest year ’22 was driven by soybeans, rapeseed and rice.

Europe booms in wheat and barley, pulls back on sugarbeet and corn

Following the global summary, Dr Ahmed got in-depth on the European harvest year 2022. Reporting on results identified in Kynetec’s cereal seed FarmTrak survey from circa 25,000 farms across Europe, the results showed an overall stable picture with grower behavior in seed remaining by and large unchallenged.

European growers are consistent with spring and winter cropping selections, with seed value growth driven by wheat, barley, rapeseed and sunflower. Negative growth was applicable to sugarbeet and corn; possibly driven by reduction in neonic use exemptions making growing more challenging and farmers opting for a safer crop to deliver to harvest, and corn, challenged by the drought conditions seen in recent harvest years.

Key Insights: Cereals in Europe – EU27

  • $7.4 billion total market value in Europe, 81% proprietary and 19% saved seed
  • 3% YoY market growth
  • 12% of global seed volume is used in Europe, over 7% of the global cropping area
  • In 2022, 82% of seed in the majority of Europe is purchased dressed, up from 70% in 2020

Politics, policy and producers

An interesting association from the survey showed the greater cultivated area of a country, the lower % use of certified seed. Despite this, Russia continues to dominate with seed value for wheat, four times that of second-placed Ukraine, and roughly ten times that of other wheat producing European countries such as the UK, Poland and Romania. Russia’s war with Ukraine has unsettled downstream supply and made policy makers sweat; but seed is still going in the ground.

Looking toward dairying and energy supply, silage and biogas all reduced overall in cropping area, as did maize grain, with growers in countries such as Spain, France and the UK shying away from corn following several years of dry weather, a notorious challenge for this thirsty crop. In contrast, Eastern Europe saw seed demand for silaging maize and biogas increased between 1 – 11% in Eastern Europe.

For further information, contact

Dr Nomman Ahmed

News

The latest from Kynetec

18/11/24 Kynetec shares analysis of farmer-sourced biostimulant market data Read more
10/10/24 Kynetec insight supports Bayer’s Farmer Voice campaign Read more
16/09/24 UK Livestock Farmer Panels Give Insight on Bluetongue Vaccine Read more
12/08/24 Kynetec Appoints Peter Berweger Chief Executive Officer Read more
30/07/24 Farmers give “peas a chance” Read more
29/07/24 Sharing the latest 2024 market insights for the Australian machinery sector Read more
24/07/24 Data Insights Look to the Future of Crop Protection Read more
30/04/24 Kynetec Secures Two-Year Contract to Conduct the Rentenbank Agrarbarometer Study in Germany Read more
27/04/24 Kynetec supports campaign recognizing the dedication of the veterinary profession Read more
26/04/24 Kynetec’s André Dias shares exclusive insights in his presentation “Brazilian Biological Market Biocontrol” to attendees of the BioAgTech World Congress Read more
25/04/24 We’re finalists in the BOBI Awards 2024! Read more
15/03/24 The 2024 winners of the UK Vet Media Advertising, Best New Product and Support Team of the Year Awards are… Read more
13/03/24 CACW24: Strategic Insights in Agrochemicals: Long-term trends for informed investment decisions Read more
08/03/24 BIOEX 2024: Data and Insights on FarmTrak Biologicals: Brazil market overview Read more
15/12/23 Season of goodwill, supporting industry charities in every region of the world Read more
09/11/23 Bioinputs market moves $827 million in Brazil Read more
19/10/23 The World and European Seed Market – a sneak preview from new data collection and analysis Read more
16/10/23 Kynetec presents an ‘Overview of the Brazilian and World Bioinputs Market’ at the Bioinputs in Agro Forum, São Paulo. Read more
02/10/23 Expanding our global animal health data coverage through the acquisition of CM Research Read more
20/09/23 Navigating the rapidly evolving crop protection sector with the power of predictive analytics Read more
08/09/23 Kynetec projects future opportunities and challenges in ag chem at the International Trade Forum, China Read more
05/09/23 Sharing the latest 2023 machinery market insights for the New Zealand Tractor and Machinery Association Read more
07/08/23 Brazilian pesticide market reaches US$20 billion in 2022-23 Read more
03/08/23 Australian agricultural machinery - tracking 2023 Read more
27/07/23 MachineryTrak interactive online platform: The only single source insight into Ag machinery registrations, dealer network coverage and agronomic practices. Read more
26/07/23 New crop protection and seed data-driven platform enables commercial teams to better plan, target and track sales Read more
29/06/23 Farmer-driven insights into global regenerative ag practices available via RegenTrak online platform Read more
12/06/23 Expansion of global machinery data and analytics capabilities with the acquisition of Systematics International Ltd Read more
06/06/23 Bullish or bearish: top 10 things you need to know to make future thinking decisions Read more
01/06/23 Kynetec adds to its data and analytics capabilities with the acquisition of MQ Solutions in Brazil Read more
19/04/23 Expand the farmer reach of your brand with social media and key influencers Read more
27/03/23 The 2023 winner of the UK Veterinary/Animal Health Media Advertising Award is… Read more
03/03/23 We’re committed to Diversity, Equity and Inclusion Read more
19/01/23 Kynetec is again proud to be sponsoring the UK Veterinary Marketing Association Award Read more
18/01/23 Insights on the use of herbicides and insecticides by US cotton growers Read more
16/01/23 Animal Health Insights - Investing in people and technology Read more
06/01/23 Plant breeding technology supporting more sustainable food production Read more
16/12/22 The season of goodwill as we support industry initiatives around the world Read more
22/09/22 New Zealand tractor sales up 17% in the first seven months 2022 Read more
08/09/22 Vadim Dolt appointed as Kynetec’s Chief Technology Officer Read more
18/08/22 Colin Siren appointed as Kynetec’s Chief Operating Officer for Animal Health data analytics and insights Read more
20/07/22 Australian agricultural machinery sales booming Read more
18/07/22 Kynetec and Spark combine to create the leading provider of agribusiness data analytics and market insights in Brazil Read more
04/07/22 Kynetec strengthens machinery data analytics in Australia Read more
04/07/22 Announcing the launch of FarmTrak Cross-Sales - providing insights on the impact of the seed company on the crop protection market Read more
16/06/22 How has the recent weather impacted farmers’ cropping decisions in the US and Canada? Read more
23/05/22 How will non-agricultural sectors manage weed control if glyphosate is banned in Europe? Read more
17/05/22 Proud to be a farmer Read more
05/05/22 An in-depth overview of the soybean market in LATAM Read more
22/03/22 The 2022 winner of the UK Veterinary/Animal Health Media Advertising Award is… Read more
21/03/22 Analyze and monitor customer acquisition with PetTrak France from Kynetec Read more
07/03/22 Paul Walker joins Kynetec as Chief Operating Officer for crop market and customer insights Read more
03/02/22 Announcing the launch of FarmTrak Digital Agriculture – providing insights on use of digital agriculture in Japan Read more
25/01/22 As US Central Banks telegraph raising interest rates to fight inflation, farm debt nears all-time highs Read more
15/12/21 Kynetec’s sustainability performance ranked by EcoVadis to be in top 8% of all companies rated, and in the top 3% within the market research industry Read more
14/12/21 Supporting charities in every region of the world Read more
16/09/21 French veterinarians can now benchmark their business performance through a new PanelVet portal Read more
13/07/21 The agricultural sector, providing security during periods of uncertainty Read more
21/06/21 Kynetec sponsors UK Veterinary Marketing Association award Read more
17/06/21 Latest insights from CropTrak China show increasing importance of soybean in the crop protection market Read more
22/03/21 Announcing our new investment partner, Paine Schwartz Partners Read more
12/03/21 Daniel Wirth appointed CEO of Kynetec and the Kleffmann Group Read more
27/11/20 Latest insights on the use of digital tools by French livestock farmers for farm management, reproduction, nutrition and health Read more
25/08/20 Latest CropTrak China findings show rice and horticulture crops dominating China crop protection market Read more
18/08/20 Kynetec's Maria McWhorter interviewed about Covid's impact on agriculture Read more
16/08/20 Kynetec announces sigma CP prospectus for Harvest Year 2019 Read more
21/07/20 COVID-19 Impact on agriculture survey shows farm advisors' creativity in meeting farmers' needs Read more
14/07/20 Latest COVID-19 impact on Agriculture study shows farmers’ resiliency Read more
06/05/20 Companion animal vet sentiment survey provides insights on impact of COVID-19 crisis Read more
24/03/20 Impact of devastating bushfires on Australian agriculture Read more
04/03/20 Kynetec designated with Fair Data Accreditation from Market Research Society Read more
19/12/19 Cabbage Stem Flea Beetle causing damage to UK oilseed rape crop Read more
18/12/19 Providing sponsorship to chili growers in Uganda, enabling them to reach their market potential Read more
27/11/19 Announcing the merger of the Kleffmann Group Market Research and Kynetec Read more
18/04/19 Kynetec Sponsors UK Veterinary Marketing Association award Read more
28/03/19 Kynetec strengthens market insight and data analytics expertize in Australia with the acquisition of Neil Clark & Associates Read more
14/03/19 Creating opportunities for low residue products and alternative pest/disease management in ASEAN region, according to CACW 2019 Read more
20/12/18 Supporting working animals through donation to SPANA Read more
04/12/18 Kynetec wins MRS award for MyKynetec online content delivery platform Read more
19/09/18 Kynetec adds senior leadership in Europe Read more
07/06/18 Kamlesh Punjabi to lead Kynetec's subscription research team in India Read more
19/04/18 Proposed UK payment reforms won’t benefit farmers, according to agronomist poll Read more
08/03/18 Seed treatment market – strong roots and growing future Read more
03/01/18 Kynetec sponsors Veterinary Marketing Association award Read more
03/01/18 Supporting our industry through donating to Farm Africa Read more
11/10/17 Kynetec acquires additional custom research expertize from Market Probe Read more
28/09/17 Nomman Ahmed joins Kynetec as Senior Director of Insights & Consulting Read more
09/11/16 Kynetec acquires Agriculture and Animal Health sectors of Ipsos North America Read more
02/05/16 Announcing Kynetec - A global leader in market research for Animal Health and Agriculture Read more

Let's connect

Your business - Your decisions - What are your challenges?